Clean makeup has begun to integrate into the beauty industry. The recent makeup and skincare knowledge sparked by beauty influencers and brand owners alone marked a new level of consciousness. Believe it or not, even our skincare contains polarized ingredients that turn out to be more harmful than we think. There are parabens, toxins, and chemicals that can cause long term damage to the skin, as well as the body. Some of the long term damage can include skin depigmentation, hormonal disruptions, and even cancer. However, it is important to note that using these chemicals in low doses does not cause severe damage for every consumer. Clean beauty, as a whole, has not eliminated the use of all toxic chemicals. Instead, the industry combines both natural and low dosage chemicals to prevent long term effects. Even natural moisturizers that are used in skincare, such as cocoa butter, can clog your pores. When you transition your journey into clean beauty, be aware of using products that work for your own skin texture and sensitivity.
So where do we begin the journey of clean makeup and skincare? First, it’s important to know what a “clean” product is defined as. A simple definition states that it is a product that is safe for use, and does not include toxic ingredients. Some of these toxic ingredients include phthalates (used in fragrances), parabens (used in many makeup products), talc (found in powders and eyeshadows), and even coal tar. Yes, coal tar (which is found in eyeshadow and eyeliners)!
Why not start at our most favorable season, summer. You’ve wanted to hop on the trend of effortless makeup for the hot months. Throughout influencer and celebrity Instagram accounts, the “no-makeup” is highly popularized. It can be difficult to narrow down products that are not cakey or too pigmented for a flawless effect. However, clean beauty offers many options to achieve that “no makeup” look.
Here are our top makeup products chosen by Eunoia House, that are not only skincare in one but excellent for a full effortless summer makeup look.
Do you want an all in one product for the summer? This will do just the trick. The ILIA skin tint does not only contain SPF 40, but skincare benefits to help achieve a healthy, dewy glow. The blend of hyaluronic acid, squalene, and niacinamide helps create the perfect concoction of hydration and even skin tone. The benefits of this product also work for a variety of different skin textures. Dry, to oily skin makeup users can all experience the product’s ability to hydrate without clogging pores.
The odorless formula is also non-comedogenic, an added bonus to those who are sensitive to popular makeup additives. It is recommended to try alone in the first application. The recommendation stems from the product’s ability to adjust to your skin tone when applying. With over 18 shades that range from light to dark skin tones, you are bound to find the perfect effortless makeup look.
Are you looking to gain coverage, even in sweltering hot weather? The product promises both crease and waterproof capabilities, with coverage that lasts all day. The product is especially a promise of clean beauty, with paragon-free, synthetic-free, and SLS-free. It is also talc-free, which is a recent ingredient causing concern among the beauty industry. The easy to use concealer has become a staple favorite among the biggest household celebrities, such as Hailey Baldwin and Rosie Hunginton-Whiteley.
Most stick concealers have a reputation for its lack of coverage, however, this promises high coverage for unwanted blemishes. The coverage for this blemish stick has also tested to last a 16 hours span! Not convinced to make the purchase? Glamour and Allure magazine both compared the concealer to a cult favorite, Clé De Peau Beauté, and even preferred Bare Minerals to the $70 favorite of two Kardashian sisters. Its efficiency is also ideal for those on the go, who need to touch up throughout the day with a blend of a finger. The finish provides a dewy glow, optimal for those with drier skin textures.
As mentioned earlier, talc is a recent concern that has surfaced in the beauty industry. This ingredient is also found in popular eyeshadow palettes. If you’re looking for a clean option, look no further to this palette created by ILIA. The 6 pan palette, doesn’t only promise pigment but smooth consistency for easy blending. It’s the smooth and buttery texture is credited by both jojoba seed oil and honeysuckle flower extract. The bronze to the purple color palette is optimal for neutral looks across the board. The mix of matte and shimmery shades provides you to create a day to nighttime look. This is an added bonus to those summer outings, where you want a pop of color to your eyes without the heaviness of a full eye look.
It can be a little tricky to replace your trusty eye pencil. However, your clean makeup look wouldn’t be complete without this eye pencil. Besides being dermatologist and ophthalmologist tested, its easy application promises both pigment and longevity. It does not tug at the skin, and its silky smooth formula is designed to be worn on the lash and waterline. Whether you’re looking to sport your liner winged or smudged for an effortless appeal, this waterproof formula will last all day long. Not a fan of just black eyeliner? It comes in three other shades, including a shimmery bronze for a subtle added effect to your nighttime look.
The winner of both Glamour and Allure’s Best of Beauty winner, this product deserves an honorable mention. Why do you need this in your clean beauty routine? It comes down to the hype-worthy ingredients: organic shea butter and arginine, aka keratin. Both ingredients help nourish your lashes, while also helping to promote growth. In conjunction with these ingredients, the mascara wand is uniquely crafted to deliver both length and volume. The best part? Its buildable formula won’t flake off, and can easily be taken off with just water at the end of the day. This mascara is a staple alone that can add a significant difference to how your eyes can look effortlessly beautiful.
The reviews for this product alone will convince you of its popularity amongst the clean beauty community. The brand uses ingredients that are 100% natural and derived from the owner’s local farm. The blush is one of the company’s most popular products. The blush comes in a beautiful rosy pink tone, suitable for many skin tones. The formula itself is creamy, easy to blend enough to create a natural flush. The blush also contains multiple peptides. Peptides are also key ingredients to look out for in your skincare regimen, because they help stimulate collagen production in your skin. The peptides listed in the product description are excellent for anti-aging concerns such as line lines and wrinkles.
The effortless makeup look is optimal with a rosy cream finish blush such as this. With an easy application, you can swipe your blush brush for your finger. Apply at the very top of your cheekbone, for a glowly enhanced definition.
An effortless beauty routine would not be complete without mentioning clean lip products. As you know, lipstick is a staple to any makeup routine. Even your skincare routine should include a lip treatment of balm that helps condition your lips. In terms of an effortless “no-makeup” look, why not have a product that can do both?
This neuropeptide lipstick contains numerous peptides that will give your lips a youthful, plumping effect. This shade, Be Adored, specifically adds a glossy raspberry tint to your lips that helps enhance the natural color you already have. The added volume and plumping effect is guided by both color and formula. There is no need to fuss over re-application, for this lipstick can be applied as many times throughout the day. Other reviews also praise the product's diverse color and hydrating qualities.
If you’re a makeup lover such as myself, sometimes a lipgloss won’t cut it. Especially if you’re out for a special occasion, you want to have a product that is both clean and pigmented. ILIA has created the perfect lipstick that they accurately describe as, “lip weight color meets nourishing balm.” It’s not glossy and provides a natural finish to the lips.
This middle ground is met by the following ingredients; sunflower seed oil, cocoa seed butter, and orange peel wax. These ingredients help aid in hydration and soothe itchy, dry lips. Without having to compromise for comfort and hydration, this lipstick comes in eight different shades. Now you can choose between a natural or darker, bolder color to suit whatever mood you’re in for the day. Comfort won’t be compromised with whatever color you choose.
The key to a “no-makeup” look is to have an effortless, bronzy glow to the skin. If you’ve caught up with recent beauty trends, there is a popular look amongst celebrities this summer. Their version of an effortless makeup look consists of having a seamless prominent contour to the face. The key to achieving this look is using a cream bronzing product.
The W3LL bronzer stick is not only easy to use but also a clean makeup product. It is cruelty-free, as well as fragrance-free with soothing ingredients that include green tea and aloe. If you have a drier skin type, this will especially help the added hydrating ingredient of olive oil. The finish of this product is soft, radiating, that provides a natural bronze to the cheeks. If you want a deeper contour, you can easily build up the product and apply it with a brush.
The final and most important step to any routine is setting powder. Especially in the summer months, you want to use products that have SPF without having a separate sunscreen product. The reason being, using sunscreen underneath makeup doesn’t always allow a smooth or flawless finish. That’s why it is optimal that you find makeup products that have sun protection already in it. The Supergoop finishing powder does not only provide flawless coverage but has the right amount of SPF for sun protection.
This mineral-based setting powder is also free of sulfates, parabens, and phthalates. The clean beauty product works for every skin texture, with its satin finish to benefit both dry and oily skin types. The powder also comes in from fair to deep skin tones, which easily blends seamlessly into the skin. It’s perfect for on the go, with a built-in brush at the end of the product. An added bonus is that it can be reapplied throughout the day. Since the product is a setting powder, the SPF is also being reapplied to your face as many times as you need.
The transition to clean beauty and skincare routine can be a little tricky as a beginner. However, you can see that there are a variety of products out there to try. Whether it be online or at your local superstore, there is always an option available. The products mentioned will not only transform the way you shop but how you appear. With ingredients that have loads of skin benefits, it’s only a matter of time before you notice a lot of results. So give these products a whirl and show your best effortless “no-makeup” look.